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Monday, February 08, 2010 |

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Journal of Employee Communication Management

Journal of Employee Communication Management readers get in-depth lessons about how to meet their corporation's communication needs. Subscribers learn from fellow practitioners how to drive change to increase retention, develop measurement tools and address issues such as mergers, downsizing and branding.

Issue

Executive Briefing

Exorcise the oxymoron: kick-start creativity
Creative thinking in organizations has a thousand enemies and only one friend: You (and your ability to inspire creativity among your staff).

Essays by Communicators

engage employees now to tackle challenges later
Because patient word-of-mouth is its main marketing vehicle, engaged employees are the bread and butter of the Mayo Clinic. Communicators there aren’t only making sure employees are engaged today—they’re laying the groundwork to ensure they’re engaged to meet industry changes tomorrow.

Reinvigorate your intranet with daily content
Goodyear Tire & Rubber used a daily e-mail newsletter to transform its moribund intranet from “an Akron thing” into a “business critical” beehive of global communication.

transparenCY: Lessons from the UK charity sector
As his organization moves toward the forefront of the transparency movement, one head communicator considers the implications for all organizations feeling pressure to become more accountable.

Two peeks into a great memoir by a wise cimmunicator
Dick Martin worked as a communication executive at AT&T for 30 years. He’s author of Tough Calls, a book about the lessons he learned as a top executive during the telecom wars of the last 10 years.

Communication consulting—From Within part 3 of 3
Management table manners: How communicators can master the skills necessary to be an effective consultant to everyone within your organization.

Deal of the week

No travel budget? No problem!

It's the longest running, most prestigious event for employee communicators and we're paying for you to get there.

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